EXPO World Platform Introduction
Shanghai Houbo Information and Technology Co., Ltd. was established in December 2014, which developed the "Handheld Expo" project is only authorized by Shanghai World Expo Research Center, as the only online World Expo showing platform. It mainly engaged in Internet + exhibition industry innovation services, and also the Internet + Exhibition industry upgrading and innovation integrated service platform, which pioneered the "online and offline exhibition" model and the "digital exhibition" exhibition system, showing system with purpose to create the first "International Convention and Exhibition Center" on the Internet and SAAS system platform for the exhibition Industry to open up new development direction and space.
Handheld Expo platform have built with PC + mobile App, Wechat service number, microblog and so on public media. We have online Expo, OAO Exhibition, Expo Mall, Art Appreciation and Healthful Life five majorHandheld Expo platform will provide the following seven aspects of services for the exhibition industry :
First, to solve bottleneck and pain points in the previous development process.
Second, expand the current form of exhibitions, services and performance, improve the overall efficiency of the exhibition industry, to create a new business model.
Third, create a new model for future exhibitions and blank markets.
Fourth, change the short-days traditional exhibition holding model to create a set of "show + trade + cooperation" integrated long-term interactive platform.
Fifth, use digital exhibition system to promote the traditional meeting to "conference + exhibition" model and to enhance the function of the meeting, service and value.
Sixth, to promote the exhibition activities and urban tourism, science and technology, culture and investment and other industries have cross-border integration and sharing.
Seventh, with the "digital exhibition" to lead the Chinese exhibition to become the world's exhibition power.
So what is EXPO World?
六、未来发展轨迹：线上世博—>双线会展（+复制 ）—> 双线国际博览中心 —> 线上行业（+复制 ）—> 线上城市（+复制）—> 掌上中国 —> 走向世界……
Ⅰ、The real "offline + online" Expo practitioner, and also the traditional exhibition model‘s advocator. We are the launched "offline + online exhibition" pioneer and "online exhibition" mode’s leader, our aim is to become the world's largest OAO international convention and exhibition centre.
Ⅱ、 ZR (Zaizao in Chinese)(rebuilding reality) technology’s inventor, who really used VR (virtual reality) + AR (Augmented Reality) + MR (Mixed Reality) applications.
Ⅲ、We integrated the new exhibition economics: using "Exhibition" as an entry point, to create exhibition industry ecosystem on the Internet, with "exhibition activities" influence to driven local tourism, technology and culture, urban investment, real estate sales and city promotion, as well as to create "city name card (Expo city)" and "the new exhibition economic effect" on the Internet.
Ⅵ、 The real “Internet +” platform: connected with entities to form a "network platform," and then combine "Network" to plus or driven entities; to form "Enterprise and Internet" benign complementary system, to integrate and amplify the traditional enterprise networks’ potential significant role. It will also be the "intergenerational" hugging each other’s social arena.
Ⅴ、 The real "cross-border" Internet platform: the Internet has achieved Internet + Expo, plus exhibition industry, plus suppliers’ network, plus traditional culture, which is also planning plus healthy life ....... and form different industry consolidation on ecologicaltechnology and on the Internet, economic, cultural and ecological service life. Also build a complete "urban construction or corporation” layout.
Ⅵ、 The future development plan: Online Exhibition—>OAO Exhibition (could copy)—>OAO International Expo Center —> Online Business (could copy)—> 线上城市（+复制）—> online City (could copy) —> online expo China,online expo world. ……
Our platform has attracted over 20 million visitors to browse online! We have been popularized by senior businessmen and government agencies, research institutions and other organizations!
Expo World Five Sections
Online World Expo: In 2015 we has been successfully held online Milan Expo. At present, the platform has included London World Expo, the Paris World Expo, the San Francisco World Expo and the Shanghai World Expo and other previous World Expo contents, and has initially built Internet digital museum platform.
We will continue to follow 2020 World Expo in Dubai with more display and more contents on the Internet presented to audience. So as to meet the domestic people "visit the World Expo at home," desire. Handheld Expo, let the expo never end.
OAO exhibition also be called “digital exhibition”, which is to create online "Digital International Exhibition Center", using "Internet +" innovation traditional exhibition industry development model, to achieve offline + online exhibition "OAO integration" and "OAO drive”. For the exhibition industry and the audience to provide online exhibition of the overall solution and services to achieve and promote the entire exhibition industry "two-dimensional exhibition space" development aspirations.
Contents includes: online exhibition hall, exhibition information, exhibition venues, exhibition organizations, exhibition services and industry news.
This is to adapt to the national Internet + cultural trends and the establishment of online public welfare culture and art display, exchange platform, collection, excavation and publicity to carry forward the traditional Chinese culture, quintessence, art and folk as the goal, to promote social civilization progress, to meet the cultural needs of the public, to enhance the national spirit of civilization and cultural soft power.
Is a platform the handheld Expo platform specifically provide drainage services for enterprises website. but also exhibitors second value-added service platform, focus on World Expo products and exhibitors’high-end commodity, located in the high-end enterprises and consumption crowd. Now covers the Expo exhibitors products, high-end technology products, life products, arts and crafts products and high-end cooperative enterprise products category.
Based on the Internet + high-end health and tourism services, Handheld Expo will cooperate with many enterprises and institutions to provide remote diagnosis, health care and other multi-functional integrated services, while creating online " Beautiful village"," characteristics of small town "as a whole publicity and information cooperation platform.
To solve the government industry park investment task problems, to discuss the park online special investment exhibition and city promotion which called government buy social platform services, innovate Internet + government application services, fully use government special funds. Now we have signed West Hongqiao business district online promotion exhibition, Weihai good luck development zone and other projects are under negotiating.
To discuss the Internet + exhibition innovation model and the city promotion so called government buy social platform services, leading the local exhibition innovation and development, fulfill implementation of special funds for the exhibition innovation. Already signed and under negotiating project: Dandong City two international exhibitions, the Shanghai Municipal Commission for Industry Promotion and Promotion Center organized the "online city industry promote and investment exhibition", Pudong District plans to hold the "OAO Shanghai International Cultural Exhibition" this year and Zhoushan International Ocean Expo, other cities are following up too.
Innovate associations and other organizations Internet applications and services, together to create the Internet + business association publicity platform and organized online business association exhibition, expand the chamber of commerce and association service content and model for corporate members.
Innovate and traditional exhibition operations ideas, together to create a online + offline OAO model, one show in two way held, double coverage, both profit. We have signed 8 OAO exhibition contracts.
The first step is to create "online group special exhibition" model together, showing "group family" image, enhance the group's overall brand and comprehensive advertising and product marketing triple effect.
Using "digital exhibition" system to create "conference + exhibition" model, so that a traditional meeting will have the effect of an exhibition, to the organizers and participants will have double surprise and harvest, so that the real meeting innovation for the "conference" is to expand the function of the meeting, enhance the attractiveness of the meeting, and innovate the value, service and profit of the traditional conference activities.
The Internet has the advantages of high efficiency, popularity, practicality and powerful information distribution. The Internet + exhibition has obvious advantages over the traditional exhibition in terms of time and space, resources, cost and benefit, and will continue to promote traditional exhibition industry upgrades and innovation, while online exhibition can accurately capture the audience data and been visited data for exhibitors. These will be important resources and follow-up value-added services for exhibition organizers, exhibitors.
1, Compared with the traditional exhibition, online exhibition with low cost, high efficiency, more trade opportunities, wide coverage of audience, long exhibition time, more exhibition space, and the scale of the venue with restrictions, data feedback and other advantages, who act first who will seize the initiative.
2, Can combined with the offline exhibition held simultaneously, one show in two ways, it is not only with the spirit of innovation but also give exhibitors and audience a more choice and services, the effect of superposition, to further strengthen the exhibition itself brand, products and services.
3, Online exhibition can early put online then offline exhibition. It can enlarge the publicity, predict and assess the effect of offline exhibition.
4, Provide another method for exhibition mode and profit model, to strengthen the exhibitors loyalty to the exhibition brand, further enhance their own brand competition and development advantages.
5, The Handheld Expo platform will held variety of industries and types of online exhibition at the same time, which can effectively integrate, transform and enlarge the scale of any exhibition, to form a comprehensive exhibition market performance benefits.
1, Can have a general understanding of the exhibition, to dispel concerns, enhance the registration power and purpose clarity.
2, The effect of the OAO exhibition will further expand the corporate promotion, thereby enhancing and extending the show effect.
3, Online exhibition can not only show corporate brand, but also give secondary products display chances. It is helpful for sales, is conducive to the formation of the exhibition after the service system and long-term interactive effect.
4, Online exhibition combines "exhibitors + Internet + platform" Internet way, can effectively enhance the exhibitors official website and business platform.
5, Online exhibition with low cost, efficiency and convenience feature, effective solute the small and medium enterprises difficulties of participate in more exhibition problems due to cost, time, manpower, material and other reasons.
6, Exhibitors at the same time can also choose oao exhibitors or choose one from offline or online with more autonomy can guarantee not miss any opportunity to participate.
1, Can be more clearly and comprehensive understanding the target of exhibition overview and all exhibitors and their technology products, targeted to guide them participate on in the field. 2, Can eliminate a variety restrictions of time, traffic, geographical and other, greatly facilitate the visitors needs, even if you can not reach the scene will not miss any exhibition.
3, Can be easily done "exhibition raiders", save time and energy, targeted to find their own interested exhibitors and products for effective tracking and transformation.
4, The Handheld Expo platform will held a variety of industries and types of online exhibition at the same time , which can also be convenient to observe any of the exhibition, the form of the concept of gathering and scale effect.
1, For China's "Internet + exhibition industry" innovation and development national strategy provides a viable "OAO two-lane drive" practice program and can be copied promotion model.
2, Breaking the traditional exhibition various resources and policy constraints, breaking the regional economic development imbalance brought the development differences, is conducive to promoting the exhibition industry, balanced competition and healthy development.
3, With "ZR recycling reality" technology and philosophy for the Chinese exhibition industry on the Internet "recycling" is a new exhibition industry and economic form.
4, China is the world's largest and most mature Internet application countries, the traditional exhibition may be difficult to lead the world, but the "digital show" model and the economy is likely to unite the world, so as to promote China's exhibition to the world power.
Ⅰ、An official authorization. The platform is unique with credibility.
Ⅱ、With "World Expo" brand, which has a high influence and brand appeal.
Ⅲ、The first "OAO World Expo" case practitioners in the history of the World Expo, to develop the "online + offline OAO exhibition" model and successfully using Milan Expo set up the brand and the first group of users.
Ⅵ、It is a innovation, specific landing and application of the "Internet +" strategy in the exhibition industry, adapt Internet + government innovation and Internet + exhibition innovation policy encourage scope. It is also consistent with the future development trend of the exhibition industry.
Ⅴ、"OAO exhibition" model solved traditional exhibition development bottlenecks and pain points, expanded the exhibition holding way, business model, time, effects and coverage, improved the efficiency of the exhibition industry, reducing the cost of exhibition, and also for China lead the world exhibition industry provided the feasibility.
Ⅵ、Has made "O2O exhibition" and "digital exhibition" copyright, approved four trademarks, and the other four trademarks are registered, "Digital Exhibition" invention patent has been initially approved publicity. "Handheld Expo", "OAO exhibition" and "digital exhibition" has been successfully registered for approval by Baidu Encyclopedia.
Ⅶ、The exhibition industry has a large number of enterprises and audiences, but covers in all industry, resulting in large data and large-scale development of the enterprise.
Become exclusive "online World Expo" and digital World Expo Museum platform.
Become China's "online and offline exhibition", "digital exhibition", "conference exhibition" innovative model pioneer and the first operating service platform.
Become the famous B2B2C Internet platform and enterprise, industry data application service platform.
Become China and the world's first "online international exhibition center" and "digital exhibition SAAS system" operation and management platform, leading the Chinese digital exhibition to the world power.